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Mar102012

12:03:30 pm

Why a Business Needs a Good Google Places Page

With this knowledge in hand, it is now obvious that in the new world of Google Places there is much more work involved to move to the top and stay there. With Google's greater emphasis on reviews, your website and 3rd party links and content, the scope of maintaining a top position in Google Places has expanded greatly. If you value the need to be at the top then you will need to invest greater time, energy and resources to ensure that you continue to stay on top, otherwise you will find yourself where all those old Yellow Pages books found themselves - at the bottom of the heap. The traditional methods of advertising your business via the Yellow Pages, direct mail and newspaper ads are not as effective as they used to be. Read more about google places optimization service here.

The other increasingly important factor that will grow in importance will be the number of reviews your site gets. The smart business, will design an ongoing system to actively encourage positive reviews. In fact some industry experts think it is better that Google find these reviews on other sites like Yelp. So while there may be a place for buying tags for your business, don't do it hoping it will help your ranking on Google Places.

It does not take a genius to realize that Google is only going to increase in market share. It would be stupid not to take advantage of the services that Google has to offer to the business owners of the world. Once you have a place page, you can update all of the details about your business on a regular basis. This helps ensure that no one is confused about what your business does or the promotions that you are offering.

Fill profile - You are able to fill out your profile when you claim a business. The more full a profile, the higher the weight Google lends to that profile. Make sure you include pictures Google includes 10 spots for your pictures, and I suggest filling them all. If you can get customers to add reviews, that is also a big factor in rankings.


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